Visual Design A4: Design Systems pt.3

Cory Zhao
2 min readMar 31, 2021

After settling down some key concepts and sketching out my poster design, I got some great feedback and made some minor tweaks to the poster.

I modified the details of my design and added one more color to highlight the contents. I noticed that the texts around the margin are getting too cramped and distracting, so I removed some unnecessary texts and decreased their size. I also made the body text smaller and changed the weight for the time and speaker texts to bring in more visual hierarchy.

With the poster closer to done, I moved on to the article spread. Knowing the constraints and the theme I am going for, I had a clear goal going into this week. Nevertheless, it still took me a while to get used to using InDesign and make things look nice and organized. At first, I wasn’t too sure about my working process; I didn’t know if I should work with dummy texts first or just bring in the actual article. I felt like I couldn’t get a good grasp of how my work will actually look if I designed with sample texts, so I brought in the article.

Halfway through my work, I was getting so bored and tired. So I took a break from working with texts and thought about other details like pictures and page numbers. I thought it would be cool to make a custom page number using the stacking idea to tie in with the overall theme.

The underlying characters are the Chinese of 1234 in capitalized letters

To be entirely honest, I am still not 100% sure about my layout and how I processed the paragraphs. Here are my spreads:

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